Here's
just an attempt to decipher why the Indian Fiction shelf in
book stores overflows with love, girlfriends and boyfriends?
To
sketch the dubious origins of the trend, let us look at Mr. Chetan Bhagat and
his first release. An IITian, IIM passout, Writer – the kind of profile that,
in golden letters, features in an average Indian parent’s dream. Plus, his book
is seemingly about the very place their child is studying hard to get
into! All is well until Mom discovers a couple making out somewhere
towards the end of the tale. Apparently, the characters also use abusive
language which her child, growing up on highbrow AXN movies, ‘doesn’t have a
clue to’. The literary work changes hands and is now with the elder brother. Picture
this. You walk into a bookstore and as you gaze appreciatively through the bestsellers
and the coffee-table books, you spot the Indian-Fiction bookshelf. Instantly,
your thesaurus for ‘love’ shoots up. There are books about love that happened
at work, in Engineering and Management colleges, in school and several regular
places. This love comes with interesting pictures of popping hearts and skinny
girls across the cover. Precisely therefore, you
collide head-on with the “Love is in the air” phenomenon. What’s
more, it enters with a plethora of corny lines, lovemaking advances,
grammatical and punctuation errors.
As
the grey-haired would like to call it – the book hits the perfect chord. From
brother to friend to several more the world over, Five Point Someone does
something unprecedented. With the power of its colloquialism, it draws people
in millions. These people don’t just read, they want to give the writing a
shot. Since writing a book was about sharing college experiences and you didn’t
need fancy thumb rules that authors in ethnic attire swore by, why not write a
book of your own? This gave birth to a thousand people screaming “Me too”.
It
would be unfair to let the obligation of an era rest entirely on Mr. Bhagat’s
shoulders. As also it would be to stereotype all the titles in this, err,
series. What he penned down as a possibly harmless, even one-off tale
snowballed into the ‘Love is in the air’ phenomenon. If only the proponents had
gone easier on the theme – the skimpy girls less pea-brained and the Engineering
guys less leering, for instance – the assortment on the shelves would have
painted a nobler picture. At the risk of sounding deprecating, the ‘Me Toos’
were experienced at jumping on the college-romance bandwagon. Make sure the
college hero lusts after a college heroine and his life nosedives. Throw in a
few smooches and rolls in the hay behind the hostel and voila, your book is up
on the Indian Fiction bookshelf! When you start
running out of cover design templates, just pick some red hearts and pink candy
floss dolls.
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